Invest in Alchemia
A profitable customer-acquisition and validation layer for a wellbeing-economy intelligence platform.
For the full thesis...
Thank you. We review every request personally, and we will be in touch.
WHEALTH is not just about GPD
The richest thing a person can own is a body that carries them, a mind that rests easy, and a room full of people who know their name.
Alchemia makes the pursuit of wellbeing the most joyful, most gorgeous, most contagious choice in the room, while also building the intelligence layer beneath the economy that choice creates.
The real goal is to help people prosper off of the global wellness boom.
Why invest in the corporations who are doing the most harm, when you could invest in the future and prosper off our collective well being.
Soon, a countries GPD will not be the measure of a healthy economy.
A societies wellness will be.
Our goal is to make investing in wellness accessible and to help wellness focused businesses and projects initiatives become a success story.
The largest economy you have never heard anyone claim.
the global wellness economy in 2024 — on track for $9.8 trillion by 2029. Larger than the pharmaceutical industry, growing at nearly twice the pace of the world economy.
of it is held by just five countries. The US alone is ~32%. South America has untapped potential.
the spending gap. North Americans spend $6,029 a year on wellness versus $607 in Latin America — a category still in its infancy here. We aren't betting the region reaches U.S. levels; we're capturing the fastest-growing wellness market in the world as a rising middle class starts spending on it for the first time.
year-over-year growth in coffee-clubbing events. Sober-curious gatherings are up 92%. The party grew up and got healthy.
people worldwide are lonely (WHO, 2025) — worst among young adults, our exact crowd. Connection is the product the data is begging for.
of Gen Z don't drink alcohol at all, and those who do drink roughly 20% less per capita than Millennials. The bar was never the point.
annual growth in wellness real estate, the fastest-rising segment of them all. Strength and longevity are replacing weight-loss as the goal.
The industry is not saturated.
In the segments growing fastest, it is simply unclaimed.
The party is the community builder, the trust funnel and the research and data source.
Every experience compounds. Guests become community, community becomes members. Every sponsor, vendor and practitioner becomes candidate companies and live deal flow.
Live rooms generate consumer validation no database can buy, such as: which brands sell out, what people actually spend, what they come back for, and what they are asking for next.
A wellbeing economy that finally belongs to the places it is growing fastest.
We start in Medellín — coffee in its blood, rhythm in it's bones, the world already arriving. From here to Latin America, then global: the healthiest rooms on earth, led from the global south, beautiful enough that everyone wants in.
The full thesis explains...
The markets, the model, the roadmap and the metrics — shared with investors, operators and partners on request.
Request AccessAn Opportuni-P Venture
Health is wealth — as an investment thesis.
Alchemia is a profitable customer-acquisition and validation layer for a wellbeing-economy intelligence platform.
Medellín → Latin America → global.
The number everyone quotes
Five countries hold 58% of it. We’re not building in those five.
The US alone accounts for ~32%. Of the 25 largest wellness markets, all but two sit in North America, Asia-Pacific or Europe. The growth is moving to where the operators aren’t.
Why now
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The unclaimed markets
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The industry isn’t saturated. In the segments growing fastest, it’s unclaimed.
The engine
How Alchemia works
Attendees → community → WHEALTH members.
Every sponsor, vendor and practitioner → candidate companies + deal flow.
Live events generate consumer validation no database can buy — which brands sell out, what people actually spend, what they return for.
The party is the research.
Why Medellín
Building where the growth is going
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Roadmap — four horizons
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Sequencing principle: sell intelligence first, securities later.
The metrics we’re judged on
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Alchemia should not be judged on ticket profit. It’s an acquisition engine.
Team
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Alchemia is an Opportuni-P venture, drawing on the firm’s track record in off-market origination — sourcing opportunities before they reach a public process.
We welcome conversations with investors, operators and partners.
Thank you. We review every request personally and will be in touch.
Or reach us directly · alchemiacoffeerave@gmail.com · +57 312 767 6750